- Lingerie Designer
The first boutique was opened in Notting Hill in 1999, and their style, designs and reputation grew quickly. In fact, Vogue covered the boutique every month for the first year, attesting to their impact on the industry.
“When Kate Moss found out she was pregnant, she rushed to Myla for bespoke lingerie.” Myla has also been worn on Sex and the City.
In addition to gorgeous lingerie of the highest quality, Myla offers the best in bedroom accessories and designer toys. Myla’s toys have been in the local and national newspaper’s front pages and trade shows around the globe.
“Lingerie to capture your mood and celebrate the different sides of your personality. From the boardroom to the bedroom, Myla encapsulates the many facets of femininity. Glamour, seduction and refined elegance are at the heart of all we create – all underpinned by fabulous craftsmanship.”
In 2001 Myla was asked to have their collections sold at Selfridges, an Oxford Street department store. Shortly after Myla was the best selling brand in the store. They opened more boutiques across London and launched their website to serve the world. And in 2004 Myla opened a boutique in New York’s Upper East side.
The collections at Myla are designed by Charlotte Semler and Nina Hampson. The designs are gracious, sensual, elegant, and sometimes a little playful, and always sexy.
“Myla has captured a unique place in the minds of the chic, discerning customer and it continues to lead the market through its passion for elegance, luxury and the knowledge that women will always want to feel ‘Beautifully Sexy.”